As a little thank you to you all for reading, and courtesy of Friend B, I am giving you three top SEO tips for free!
Content is the king of search engine optimisation, so fill your site with relevant information with what your site has to offer. Ever wonder why websites have an 'About Us' page? The about us pages are purely for SEO. Include news items and articles in your content as they are not only good for SEO but also useful to the customers.
Make your page titles clear and unique for each page on your website. When searching in Google for plumber and Doncaster, the title of each organic result is usually the page title of your page. This is a key factor in how Google understands what the page is about. The description beneath the titles is usually a snippet of the content or the meta description (code), so it is also important to make your page titles relevant to your content and also your meta description.
Make sure your site has plenty of internal and external links. Internal and external links makes it easier for the user to navigate around your site and surf the web. Google like websites that have good usability. Internal links are usually considered more useful as they are short cuts to different pages on the same website. External links are links to other websites that have relevant content to your website; this can be good for SEO although there is much debate over this.
I hope these tips will g a little way to helping you improve your SEO. I have added the details of Friend B's company below just incase you want to improve your SEO further.
WSI providing Website Design and Development, Search Engine Marketing (SEO and PPC), Email Marketing, Internet Strategy, Bespoke Web Based Applications, Domain Name Acquisition and Ecommerce solutions.
Telephone: 01302 867949